A common problem that many of us have is expecting our content to go viral and for our follower count to grow immediately.
Many people spend an average of 3 hours on social media per day, and this number increases depending on the demographic.
In reality, posts rarely go viral without many hours spent researching, strategizing and planning the most exciting and effective content to share with their engaged followers.
With this ebook you will discover how you can increase your social media presence, create unique content, build a bigger audience, and sell your products and services with ease.
Understanding social media marketing will have numerous benefits, that will be relevant a multitude of aspects of business in the twenty-first century.
Some of the valuable information that you will learn from this eBook include:
What social media marketing actually is
The key elements of social media marketing
Why you need to develop a strategy
Examples of goals that you can set
The importance of setting realistic goals
Conducting appropriate research into your industry and competition
Why you should define your target audience
How to choose the right social media platforms
Why it can be better to pick fewer platforms
Why it is imperative to develop a brand
The visual aesthetics to your social media profiles
Acknowledging the difference between advertising and marketing
The pros and cons of different social media platforms
The importance of analytics
Why engagement is key
The important of having quality followers
Using inbuilt insight tools
How to start to use third party analytics
Growing your reach
Content creation tips
Creating a content calendar
Knowing when to post your content
Regular and frequent content
Paid and sponsored content
The best way to reply to your comments
Knowing when to update your strategy
Revaluating your goals
And so much more!